Apple May Announce OpenAI Partnership and AI-Generated Emojis

June 18, 2024
Apple OpenAI Partnership and AI-Generated Emojis
Apple OpenAI Partnership and AI-Generated Emojis

Bloomberg’s Mark Gurman has included another sneak peek into iOS 18’s upcoming AI features in his Power On newsletter. It speculates that iOS 18 will stick to basics with features like transcribing voice memos and auto-generated emojis. Gurman also reports on recent rumors that Apple has entered into a partnership with OpenAI. 

There have been rumors that Apple will permit chatbots to integrate more deeply into its operating systems. Gurman claims that Apple and Google are still negotiating a deal for Apple to use Gemini in a similar manner. According to earlier leaks, Apple is developing its own Ajax AI model for summaries, smart replies, and on-device text analysis. Therefore, it makes sense that ChatGPT and other OpenAI technologies will be utilized for tasks like image generation and text analysis that are more demanding.

It is also being speculated that the iPhone manufacturer is still negotiating with Google to make Gemini an “option,” but we shouldn’t count on this being announced next month.

One feature that hasn’t been widely publicized is that Apple reportedly plans to use generative AI to generate unique emojis based on text input.

Gurman says, “That means you’ll suddenly have an all-new emoji for any occasion, beyond the catalog of options that Apple currently offers on the iPhone and other devices”. 

Google has previously released an Emoji Kitchen function on Android, which lets users combine two emojis to make a new one. However, users are excited to see what kinds of unique emojis this iOS feature can create. Given this, we can only assume that these unique emojis will only work with other iOS devices.

Gurman claims that in addition to AI features, the company might reveal an iOS 18 feature that will allow users to change the color of their app icons. Although there is currently an iOS Shortcuts app that makes something similar possible, a simpler solution would be much appreciated by users. In addition, there are reports that an impending update to the iPhone home screen will allow users to finally rearrange the app icons to their preference rather than having iOS dictate a left-to-right, top-to-bottom layout.

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